/* ============================================================
   KATHY WILSON — UGC Portfolio
   High fashion editorial meets warm personal brand
   ============================================================ */

/* ── Design Tokens ── */
:root {
  /* Brand Colors */
  --pink:       #FF69B4;
  --pink-deep:  #C4507A;
  --pink-soft:  #FFE4E8;
  --taupe:      #B8A99A;
  --taupe-lt:   #D4C5BA;
  --taupe-bg:   #EDE4DC;
  --black:      #1A1A1A;
  --black-rich: #0D0D0D;
  --white:      #FFFFFF;
  --white-off:  #FAF7F5;

  /* Type Scale */
  --text-xs:   clamp(0.75rem, 0.7rem + 0.25vw, 0.875rem);
  --text-sm:   clamp(0.875rem, 0.8rem + 0.35vw, 1rem);
  --text-base: clamp(1rem, 0.95rem + 0.25vw, 1.125rem);
  --text-lg:   clamp(1.125rem, 1rem + 0.75vw, 1.5rem);
  --text-xl:   clamp(1.5rem, 1.2rem + 1.25vw, 2.25rem);
  --text-2xl:  clamp(2rem, 1.2rem + 2.5vw, 3.5rem);
  --text-3xl:  clamp(2.5rem, 1rem + 4vw, 5rem);
  --text-hero: clamp(3.5rem, 1rem + 8vw, 9rem);

  /* Spacing */
  --sp-1: 0.25rem; --sp-2: 0.5rem;  --sp-3: 0.75rem; --sp-4: 1rem;
  --sp-5: 1.25rem; --sp-6: 1.5rem;  --sp-8: 2rem;    --sp-10: 2.5rem;
  --sp-12: 3rem;   --sp-16: 4rem;   --sp-20: 5rem;   --sp-24: 6rem;
  --sp-32: 8rem;

  /* Layout */
  --content-default: 1160px;
  --content-wide:    1400px;
  --content-narrow:  700px;

  /* Radius */
  --radius-sm: 0.375rem;
  --radius-md: 0.5rem;
  --radius-lg: 0.875rem;
  --radius-xl: 1.25rem;

  /* Motion */
  --ease-out:  cubic-bezier(0.16, 1, 0.3, 1);
  --ease-in:   cubic-bezier(0.4, 0, 1, 1);
  --ease-ios:  cubic-bezier(0.4, 0, 0.2, 1);

  /* Fonts */
  --font-display: 'Playfair Display', Georgia, serif;
  --font-accent:  'Cormorant Garamond', Georgia, serif;
  --font-body:    'DM Sans', system-ui, sans-serif;

  /* Section padding */
  --section-pad: clamp(var(--sp-16), 10vw, var(--sp-32));
}

/* ── Base Reset ── */
*, *::before, *::after {
  box-sizing: border-box;
  margin: 0;
  padding: 0;
}

html {
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
  scroll-behavior: smooth;
  scroll-padding-top: 80px;
  hanging-punctuation: first last;
}

body {
  font-family: var(--font-body);
  font-size: var(--text-base);
  color: var(--white);
  background-color: var(--black);
  min-height: 100dvh;
  line-height: 1.6;
  overflow-x: hidden;
}

img, picture, video, canvas, svg {
  display: block;
  max-width: 100%;
  height: auto;
}

ul[role='list'], ol[role='list'] { list-style: none; }
h1, h2, h3, h4, h5, h6 { text-wrap: balance; line-height: 1.1; }
p, li { text-wrap: pretty; }
button { cursor: pointer; background: none; border: none; font: inherit; color: inherit; }
a { color: inherit; text-decoration: none; }

@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after {
    animation-duration: 0.01ms !important;
    transition-duration: 0.01ms !important;
    scroll-behavior: auto !important;
  }
}

/* ── Scroll Reveal Animations ── */
.fade-up {
  opacity: 0;
  transform: translateY(24px);
  transition:
    opacity 0.7s var(--ease-out),
    transform 0.7s var(--ease-out);
  transition-delay: var(--delay, 0s);
}
.fade-up.is-visible {
  opacity: 1;
  transform: translateY(0);
}

.reveal-fade {
  opacity: 0;
  transition: opacity 0.75s var(--ease-out);
  transition-delay: var(--delay, 0s);
}
.reveal-fade.is-visible {
  opacity: 1;
}

/* ── Eyebrow ── */
.eyebrow {
  font-family: var(--font-body);
  font-size: var(--text-xs);
  font-weight: 700;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--pink);
  margin-bottom: var(--sp-4);
}
.eyebrow--light { color: var(--pink); }
.eyebrow--dark  { color: var(--pink-deep); }

/* ============================================================
   NAV
   ============================================================ */
.nav {
  position: fixed;
  top: 0;
  left: 0;
  right: 0;
  z-index: 100;
  padding: var(--sp-5) var(--sp-8);
  transition:
    background 0.4s var(--ease-out),
    box-shadow 0.4s var(--ease-out),
    padding 0.4s var(--ease-out);
}
.nav.scrolled {
  background: var(--black-rich);
  box-shadow: 0 2px 30px rgba(0,0,0,0.5);
  padding: var(--sp-3) var(--sp-8);
}
.nav__inner {
  max-width: var(--content-wide);
  margin: 0 auto;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: var(--sp-8);
}
.nav__logo {
  display: flex;
  align-items: center;
  gap: var(--sp-3);
  flex-shrink: 0;
}
.nav__wordmark {
  font-family: var(--font-body);
  font-weight: 700;
  font-size: var(--text-sm);
  letter-spacing: 0.08em;
  text-transform: lowercase;
  color: var(--white);
  opacity: 0.9;
}
.nav__links {
  display: flex;
  align-items: center;
  gap: var(--sp-8);
  list-style: none;
}
.nav__link {
  font-family: var(--font-body);
  font-size: var(--text-sm);
  font-weight: 500;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  color: rgba(255,255,255,0.75);
  transition: color 180ms var(--ease-out);
  position: relative;
}
.nav__link::after {
  content: '';
  position: absolute;
  bottom: -3px;
  left: 0;
  right: 0;
  height: 1px;
  background: var(--pink);
  transform: scaleX(0);
  transition: transform 250ms var(--ease-out);
}
.nav__link:hover,
.nav__link.active {
  color: var(--white);
}
.nav__link:hover::after,
.nav__link.active::after {
  transform: scaleX(1);
}
.nav__link--cta {
  padding: var(--sp-2) var(--sp-5);
  background: var(--pink);
  color: var(--white) !important;
  border-radius: var(--radius-sm);
  font-weight: 700;
}
.nav__link--cta::after { display: none; }
.nav__link--cta:hover {
  background: var(--pink-deep);
}
.nav__hamburger {
  display: none;
  flex-direction: column;
  gap: 5px;
  padding: var(--sp-2);
}
.nav__hamburger span {
  display: block;
  width: 24px;
  height: 1.5px;
  background: var(--white);
  transition: transform 0.3s var(--ease-out), opacity 0.3s var(--ease-out);
}
.nav__hamburger.open span:nth-child(1) { transform: translateY(6.5px) rotate(45deg); }
.nav__hamburger.open span:nth-child(2) { opacity: 0; }
.nav__hamburger.open span:nth-child(3) { transform: translateY(-6.5px) rotate(-45deg); }

/* ============================================================
   HERO
   ============================================================ */
.hero {
  position: relative;
  min-height: 100dvh;
  display: flex;
  flex-direction: column;
  align-items: center;
  justify-content: center;
  overflow: hidden;
}
.hero__bg {
  position: absolute;
  inset: 0;
  z-index: 0;
}
.hero__img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: center top;
  transform: scale(1.04);
  transition: transform 8s linear;
}
.hero.loaded .hero__img {
  transform: scale(1);
}
.hero__overlay {
  position: absolute;
  inset: 0;
  background: linear-gradient(
    160deg,
    rgba(255, 105, 180, 0.18) 0%,
    rgba(26, 26, 26, 0.55) 40%,
    rgba(13, 13, 13, 0.92) 100%
  );
}
.hero__content {
  position: relative;
  z-index: 1;
  text-align: center;
  padding: var(--sp-8);
  max-width: 900px;
  padding-top: 120px;
}
.hero__pre {
  font-family: var(--font-body);
  font-size: var(--text-xs);
  font-weight: 700;
  letter-spacing: 0.25em;
  text-transform: uppercase;
  color: var(--pink);
  margin-bottom: var(--sp-5);
}
.hero__name {
  font-family: var(--font-display);
  font-size: var(--text-hero);
  font-weight: 900;
  color: var(--white);
  line-height: 0.92;
  letter-spacing: -0.02em;
  margin-bottom: var(--sp-8);
  text-shadow: 0 4px 40px rgba(0,0,0,0.4);
}
.hero__tagline {
  font-family: var(--font-accent);
  font-size: clamp(1.3rem, 1rem + 1.5vw, 2rem);
  font-style: italic;
  font-weight: 400;
  color: var(--pink);
  margin-bottom: var(--sp-8);
  letter-spacing: 0.01em;
}
.hero__handles {
  display: flex;
  align-items: center;
  justify-content: center;
  flex-wrap: wrap;
  gap: var(--sp-3);
  font-family: var(--font-body);
  font-size: var(--text-xs);
  font-weight: 500;
  letter-spacing: 0.12em;
  color: rgba(255,255,255,0.65);
}
.hero__handles-dot {
  color: var(--pink);
  opacity: 0.6;
}
.hero__scroll {
  position: absolute;
  bottom: var(--sp-10);
  left: 50%;
  transform: translateX(-50%);
  z-index: 1;
  color: rgba(255,255,255,0.5);
  animation: bob 2s ease-in-out infinite;
  transition: color 200ms;
}
.hero__scroll:hover { color: var(--pink); }
@keyframes bob {
  0%, 100% { transform: translateX(-50%) translateY(0); }
  50%       { transform: translateX(-50%) translateY(8px); }
}

/* ============================================================
   SHIFT IN INFLUENCE
   ============================================================ */
.shift {
  background: var(--black-rich);
  padding: var(--section-pad) var(--sp-8);
}
.shift__inner {
  max-width: var(--content-default);
  margin: 0 auto;
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: clamp(var(--sp-12), 6vw, var(--sp-24));
  align-items: center;
}
.shift__heading {
  font-family: var(--font-display);
  font-size: var(--text-3xl);
  font-weight: 900;
  color: var(--white);
  line-height: 1.0;
  margin-bottom: var(--sp-8);
  letter-spacing: -0.02em;
}
.shift__body {
  font-size: var(--text-base);
  color: rgba(255,255,255,0.7);
  line-height: 1.75;
  margin-bottom: var(--sp-10);
  max-width: 52ch;
}
.shift__stats {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: var(--sp-4);
}
.stat-card {
  border: 1.5px solid var(--pink);
  border-radius: var(--radius-lg);
  padding: var(--sp-5) var(--sp-4);
  display: flex;
  flex-direction: column;
  gap: var(--sp-1);
  transition: background 250ms var(--ease-out), transform 250ms var(--ease-out);
}
.stat-card:hover {
  background: rgba(255, 105, 180, 0.08);
  transform: translateY(-3px);
}
.stat-card__number {
  font-family: var(--font-display);
  font-size: clamp(1.4rem, 0.8rem + 2vw, 2.2rem);
  font-weight: 900;
  color: var(--pink);
  line-height: 1;
}
.stat-card__label {
  font-family: var(--font-body);
  font-size: var(--text-sm);
  font-weight: 700;
  color: var(--white);
  letter-spacing: 0.06em;
}
.stat-card__sub {
  font-size: var(--text-xs);
  color: rgba(255,255,255,0.45);
}
.shift__photo {
  position: relative;
}
.shift__photo img {
  width: 100%;
  height: clamp(400px, 55vw, 680px);
  object-fit: cover;
  object-position: center top;
  border-radius: var(--radius-xl);
  filter: grayscale(15%) contrast(1.05);
}
.shift__photo-accent {
  position: absolute;
  top: -12px;
  right: -12px;
  bottom: 12px;
  left: 12px;
  border: 1.5px solid var(--pink);
  border-radius: var(--radius-xl);
  pointer-events: none;
  z-index: -1;
}

/* ============================================================
   ABOUT / WHO SHE IS
   ============================================================ */
.about {
  background: var(--taupe-bg);
  padding: var(--section-pad) var(--sp-8);
  color: var(--black);
}
.about__inner {
  max-width: var(--content-default);
  margin: 0 auto;
}
.about__quote-wrap {
  margin-bottom: clamp(var(--sp-12), 6vw, var(--sp-20));
}
.about__quote {
  font-family: var(--font-accent);
  font-size: clamp(2rem, 1rem + 3vw, 3.75rem);
  font-style: italic;
  font-weight: 600;
  color: var(--black);
  line-height: 1.2;
  letter-spacing: -0.01em;
  border-left: 4px solid var(--pink);
  padding-left: var(--sp-8);
  max-width: 18ch;
}
.about__cols {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: clamp(var(--sp-10), 5vw, var(--sp-20));
  align-items: center;
}
.about__photo img {
  width: 100%;
  height: clamp(380px, 50vw, 600px);
  object-fit: cover;
  object-position: center top;
  border-radius: var(--radius-xl);
  box-shadow: 0 20px 60px rgba(26,26,26,0.2);
}
.about__heading {
  font-family: var(--font-display);
  font-size: var(--text-xl);
  font-weight: 900;
  color: var(--black);
  margin-bottom: var(--sp-8);
  letter-spacing: -0.01em;
}
.about__bullets {
  list-style: none;
  display: flex;
  flex-direction: column;
  gap: var(--sp-5);
  margin-bottom: var(--sp-10);
}
.about__bullets li {
  padding-left: var(--sp-6);
  position: relative;
  font-size: var(--text-base);
  color: rgba(26,26,26,0.8);
  line-height: 1.6;
}
.about__bullets li::before {
  content: '';
  position: absolute;
  left: 0;
  top: 50%;
  transform: translateY(-50%);
  width: 8px;
  height: 8px;
  border-radius: 50%;
  background: var(--pink);
}
.about__tagline {
  font-family: var(--font-accent);
  font-size: var(--text-xl);
  font-style: italic;
  font-weight: 600;
  color: var(--pink-deep);
}
.about__tagline em {
  font-style: normal;
  color: var(--pink-deep);
  text-decoration: underline;
  text-underline-offset: 4px;
}

/* ============================================================
   SERVICES
   ============================================================ */
.services {
  background: var(--black);
  padding: var(--section-pad) var(--sp-8);
}
.services__inner {
  max-width: var(--content-default);
  margin: 0 auto;
  text-align: center;
}
.services__heading {
  font-family: var(--font-display);
  font-size: var(--text-3xl);
  font-weight: 900;
  color: var(--white);
  line-height: 1.05;
  letter-spacing: -0.02em;
  margin-bottom: clamp(var(--sp-12), 5vw, var(--sp-20));
}
.services__grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: var(--sp-5);
  margin-bottom: var(--sp-12);
  text-align: left;
}
.service-card {
  border-radius: var(--radius-xl);
  padding: var(--sp-8) var(--sp-6);
  display: flex;
  flex-direction: column;
  gap: var(--sp-4);
  transition: transform 250ms var(--ease-out), box-shadow 250ms var(--ease-out);
}
.service-card:hover {
  transform: translateY(-4px);
  box-shadow: 0 16px 40px rgba(0,0,0,0.3);
}
.service-card--pink {
  background: var(--pink);
  color: var(--white);
}
.service-card--taupe {
  background: var(--taupe-lt);
  color: var(--black);
}
.service-card--white {
  background: var(--white-off);
  color: var(--black);
}
.service-card__icon {
  color: inherit;
  opacity: 0.7;
}
.service-card__title {
  font-family: var(--font-display);
  font-size: clamp(1rem, 0.7rem + 0.75vw, 1.25rem);
  font-weight: 700;
  line-height: 1.25;
}
.service-card__desc {
  font-size: var(--text-sm);
  line-height: 1.6;
  opacity: 0.8;
  max-width: 30ch;
}
.services__addons {
  border-top: 1px solid rgba(255,255,255,0.1);
  padding-top: var(--sp-8);
}
.services__addons-label {
  font-family: var(--font-body);
  font-size: var(--text-xs);
  font-weight: 700;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--taupe);
  margin-bottom: var(--sp-5);
}
.services__addons-list {
  display: flex;
  flex-wrap: wrap;
  gap: var(--sp-3);
  justify-content: center;
}
.services__addons-list span {
  padding: var(--sp-2) var(--sp-5);
  border: 1px solid rgba(255,105,180,0.4);
  border-radius: var(--radius-full);
  font-size: var(--text-xs);
  font-weight: 500;
  color: rgba(255,255,255,0.65);
  letter-spacing: 0.04em;
  transition: background 200ms, color 200ms, border-color 200ms;
}
.services__addons-list span:hover {
  background: rgba(255,105,180,0.12);
  color: var(--white);
  border-color: var(--pink);
}
:root { --radius-full: 9999px; }

/* ============================================================
   CONTENT GALLERY
   ============================================================ */
.gallery {
  background: var(--white-off);
  padding: var(--section-pad) var(--sp-8);
  color: var(--black);
}
.gallery__inner {
  max-width: var(--content-default);
  margin: 0 auto;
}
.gallery .eyebrow { color: var(--pink-deep); }
.gallery__heading {
  font-family: var(--font-display);
  font-size: var(--text-3xl);
  font-weight: 900;
  color: var(--black);
  line-height: 1.05;
  letter-spacing: -0.02em;
  margin-bottom: clamp(var(--sp-10), 4vw, var(--sp-16));
}
.gallery__grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: var(--sp-4);
  margin-bottom: clamp(var(--sp-12), 5vw, var(--sp-20));
}
.gallery__cell {
  position: relative;
  border-radius: var(--radius-xl);
  overflow: hidden;
  aspect-ratio: 9/11;
  cursor: pointer;
}
.gallery__cell:hover .gallery__cell-play {
  opacity: 1;
  transform: scale(1.05);
}
.gallery__cell-bg {
  position: absolute;
  inset: 0;
  transition: transform 0.5s var(--ease-out);
}
.gallery__cell:hover .gallery__cell-bg {
  transform: scale(1.04);
}
.gallery__cell-bg--1 { background: linear-gradient(135deg, #FF69B4 0%, #C4507A 50%, #1A1A1A 100%); }
.gallery__cell-bg--2 { background: linear-gradient(135deg, #D4C5BA 0%, #B8A99A 50%, #4a3d35 100%); }
.gallery__cell-bg--3 { background: linear-gradient(135deg, #FF69B4 0%, #FFE4E8 50%, #D4C5BA 100%); }
.gallery__cell-bg--4 { background: linear-gradient(135deg, #B8A99A 0%, #D4C5BA 50%, #EDE4DC 100%); }
.gallery__cell-bg--5 { background: linear-gradient(135deg, #C4507A 0%, #FF69B4 60%, #FFE4E8 100%); }
.gallery__cell-bg--6 { background: linear-gradient(135deg, #1A1A1A 0%, #C4507A 70%, #FF69B4 100%); }
.gallery__cell-play {
  position: absolute;
  top: 50%;
  left: 50%;
  transform: translate(-50%, -50%);
  opacity: 0.85;
  transition: opacity 250ms var(--ease-out), transform 250ms var(--ease-out);
  z-index: 2;
}
.gallery__cell-info {
  position: absolute;
  bottom: 0;
  left: 0;
  right: 0;
  padding: var(--sp-5) var(--sp-5) var(--sp-4);
  background: linear-gradient(to top, rgba(0,0,0,0.7) 0%, transparent 100%);
  display: flex;
  flex-direction: column;
  gap: var(--sp-1);
  z-index: 2;
}
.gallery__cell-label {
  font-family: var(--font-body);
  font-size: var(--text-xs);
  font-weight: 700;
  letter-spacing: 0.2em;
  color: var(--white);
}
.gallery__cell-note {
  font-family: var(--font-accent);
  font-size: var(--text-xs);
  font-style: italic;
  color: rgba(255,255,255,0.6);
}
/* Gallery Aside */
.gallery__aside {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: clamp(var(--sp-8), 5vw, var(--sp-16));
  align-items: center;
  background: var(--black);
  border-radius: var(--radius-xl);
  overflow: hidden;
}
.gallery__aside-photo img {
  width: 100%;
  height: clamp(280px, 35vw, 480px);
  object-fit: cover;
  object-position: center;
}
.gallery__aside-text {
  padding: var(--sp-10) var(--sp-10) var(--sp-10) 0;
}
.gallery__aside-quote {
  font-family: var(--font-display);
  font-size: clamp(1.6rem, 0.8rem + 2.5vw, 2.75rem);
  font-weight: 900;
  color: var(--white);
  line-height: 1.2;
  margin-bottom: var(--sp-6);
  letter-spacing: -0.01em;
}
.gallery__aside-text p {
  font-size: var(--text-sm);
  color: rgba(255,255,255,0.55);
  line-height: 1.7;
}

/* ============================================================
   AUDIENCE / NICHE
   ============================================================ */
.audience {
  background: var(--pink);
  padding: var(--section-pad) var(--sp-8);
  color: var(--black);
  overflow: hidden;
}
.audience__inner {
  max-width: var(--content-default);
  margin: 0 auto;
  display: grid;
  grid-template-columns: 1fr 0.75fr;
  gap: clamp(var(--sp-12), 6vw, var(--sp-20));
  align-items: center;
}
.audience__heading {
  font-family: var(--font-display);
  font-size: var(--text-3xl);
  font-weight: 900;
  color: var(--black);
  line-height: 1.0;
  letter-spacing: -0.02em;
  margin-bottom: var(--sp-10);
}
.audience__statements {
  list-style: none;
  display: flex;
  flex-direction: column;
  gap: var(--sp-5);
  margin-bottom: var(--sp-12);
}
.audience__statements li {
  font-family: var(--font-display);
  font-size: clamp(1rem, 0.7rem + 1vw, 1.375rem);
  font-weight: 700;
  color: var(--black);
  line-height: 1.4;
  padding-left: var(--sp-6);
  position: relative;
}
.audience__statements li::before {
  content: '—';
  position: absolute;
  left: 0;
  color: rgba(26,26,26,0.5);
  font-weight: 400;
}
.audience__logos-label {
  font-size: var(--text-xs);
  font-weight: 700;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: rgba(26,26,26,0.6);
  margin-bottom: var(--sp-4);
}
.audience__logos-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: var(--sp-3);
}
.brand-box {
  border: 1.5px solid rgba(26,26,26,0.25);
  border-radius: var(--radius-md);
  padding: var(--sp-4) var(--sp-3);
  font-family: var(--font-body);
  font-size: var(--text-xs);
  font-weight: 700;
  letter-spacing: 0.06em;
  color: rgba(26,26,26,0.4);
  text-align: center;
  aspect-ratio: 2.5/1;
  display: flex;
  align-items: center;
  justify-content: center;
  transition: border-color 200ms, background 200ms;
}
.brand-box:hover {
  border-color: rgba(26,26,26,0.5);
  background: rgba(26,26,26,0.05);
}
.audience__photo {
  position: relative;
}
.audience__photo img {
  width: 100%;
  height: clamp(420px, 55vw, 680px);
  object-fit: cover;
  object-position: center top;
  border-radius: var(--radius-xl);
  box-shadow: 0 24px 60px rgba(26,26,26,0.3);
}
.audience__photo-stripe {
  position: absolute;
  bottom: -16px;
  left: -16px;
  right: 16px;
  top: 16px;
  border: 2px solid rgba(26,26,26,0.25);
  border-radius: var(--radius-xl);
  pointer-events: none;
  z-index: -1;
}

/* ============================================================
   CTA / CONTACT
   ============================================================ */
.cta {
  position: relative;
  min-height: 85vh;
  display: flex;
  align-items: center;
  overflow: hidden;
}
.cta__bg {
  position: absolute;
  inset: 0;
  z-index: 0;
}
.cta__img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: center top;
}
.cta__overlay {
  position: absolute;
  inset: 0;
  background: linear-gradient(
    100deg,
    rgba(13,13,13,0.96) 0%,
    rgba(13,13,13,0.85) 50%,
    rgba(26,26,26,0.6) 100%
  );
}
.cta__inner {
  position: relative;
  z-index: 1;
  padding: var(--section-pad) var(--sp-8);
  max-width: var(--content-default);
  width: 100%;
  margin: 0 auto;
}
.cta__heading {
  font-family: var(--font-display);
  font-size: var(--text-hero);
  font-weight: 900;
  color: var(--white);
  line-height: 0.95;
  letter-spacing: -0.03em;
  margin-bottom: var(--sp-8);
  max-width: 12ch;
}
.cta__sub {
  font-size: var(--text-base);
  color: rgba(255,255,255,0.65);
  max-width: 42ch;
  line-height: 1.7;
  margin-bottom: var(--sp-10);
}
.cta__btn {
  display: inline-flex;
  align-items: center;
  gap: var(--sp-3);
  padding: var(--sp-5) var(--sp-10);
  background: var(--pink);
  color: var(--white);
  font-family: var(--font-body);
  font-size: var(--text-sm);
  font-weight: 700;
  letter-spacing: 0.15em;
  text-transform: uppercase;
  border-radius: var(--radius-sm);
  transition:
    background 200ms var(--ease-out),
    transform 200ms var(--ease-out),
    box-shadow 200ms var(--ease-out);
  margin-bottom: var(--sp-12);
}
.cta__btn:hover {
  background: var(--pink-deep);
  transform: translateY(-2px);
  box-shadow: 0 12px 30px rgba(196, 80, 122, 0.4);
}
.cta__btn:active {
  transform: translateY(0);
}
.cta__socials {
  display: flex;
  flex-direction: column;
  gap: var(--sp-4);
}
.cta__social {
  display: flex;
  align-items: center;
  gap: var(--sp-3);
  font-family: var(--font-body);
  font-size: var(--text-sm);
  font-weight: 500;
  color: rgba(255,255,255,0.7);
  letter-spacing: 0.03em;
  transition: color 180ms var(--ease-out);
}
.cta__social:hover { color: var(--pink); }
.cta__social svg { flex-shrink: 0; opacity: 0.65; }

/* ============================================================
   FOOTER
   ============================================================ */
.footer {
  background: var(--black-rich);
  padding: var(--sp-8) var(--sp-8);
  border-top: 1px solid rgba(255,255,255,0.08);
}
.footer__inner {
  max-width: var(--content-default);
  margin: 0 auto;
  display: flex;
  align-items: center;
  justify-content: space-between;
  flex-wrap: wrap;
  gap: var(--sp-4);
}
.footer__copy {
  font-size: var(--text-xs);
  color: rgba(255,255,255,0.3);
  letter-spacing: 0.06em;
}
.footer__links a {
  font-size: var(--text-xs);
  color: var(--taupe);
  transition: color 180ms;
}
.footer__links a:hover { color: var(--pink); }

/* ============================================================
   RESPONSIVE
   ============================================================ */
@media (max-width: 1024px) {
  .shift__inner { grid-template-columns: 1fr; }
  .shift__photo { order: -1; }
  .shift__photo img { height: 380px; }
  .shift__stats { grid-template-columns: repeat(3, 1fr); }
  .services__grid { grid-template-columns: repeat(2, 1fr); }
  .audience__inner { grid-template-columns: 1fr; }
  .audience__photo { display: none; }
}

@media (max-width: 768px) {
  :root {
    --section-pad: clamp(var(--sp-12), 8vw, var(--sp-20));
  }

  .nav {
    padding: var(--sp-4) var(--sp-5);
  }
  .nav.scrolled { padding: var(--sp-3) var(--sp-5); }
  .nav__links {
    display: none;
    position: fixed;
    inset: 0;
    background: var(--black-rich);
    flex-direction: column;
    align-items: center;
    justify-content: center;
    gap: var(--sp-8);
    z-index: 99;
  }
  .nav__links.open { display: flex; }
  .nav__link { font-size: var(--text-lg); }
  .nav__hamburger { display: flex; z-index: 100; }

  .hero__content { padding-top: 100px; }
  .about__cols { grid-template-columns: 1fr; }
  .shift__stats { grid-template-columns: 1fr; gap: var(--sp-3); }
  .services__grid { grid-template-columns: 1fr; }
  .gallery__grid { grid-template-columns: repeat(2, 1fr); }
  .gallery__aside { grid-template-columns: 1fr; }
  .gallery__aside-text { padding: var(--sp-6) var(--sp-6) var(--sp-8); }
  .cta__heading { font-size: var(--text-2xl); }
  .footer__inner { flex-direction: column; text-align: center; }
}

@media (max-width: 480px) {
  .gallery__grid { grid-template-columns: 1fr; }
  .shift__stats { grid-template-columns: 1fr; }
  .audience__logos-grid { grid-template-columns: repeat(2, 1fr); }
  .hero__handles { font-size: 0.65rem; gap: var(--sp-2); }
}

/* Cursor */
* { cursor: inherit; }
a, button, [role='button'] { cursor: pointer; }